Google AdSense adalah leader dalam monetize PPC dan Marketing berbasis web dengan isi content sensitif. Pengelola website bisa menempatkan code Javascript Google AdSense di halaman website (webpage) mereka untuk membiarkan server Google memunculkan iklan konteks sensitif (Google Adwords). Sayangnya! Persyaratan Google Adsense sangatlah ketat, sehingga banyak sekali Web Publisher terpental, ditolak atau mengalami masalah pemblokiran Account Adsense (disabled) karena alasan rumit atau penyebab yang jauh diluar kontrol mereka.
Sayang sekali! Sebagian besar alternatif selain Google Adsense juga hanya tertarik dengan Web Pubisher yang memiliki customer berjumlah besar dan tidak tertarik dengan “little guy” yang dengan blog-nya hanya menginginkan income kecil. Tetap saja sulit bagi Publisher biasa.
Namun tetap saja ini jadi solusi alternatif bagi yang masih gigih mencoba monetize website. Maka kenalilah “Top 10 alternatives to Google's Adsense untuk Publisher yang hanya punya waktu sedikit untuk mengelola website atau yang account Adsense-nya baru saja diblokir.
1) AdBrite :- AdBrite, is currently one of the best alternatives there is to Google's adsense.While they do not offer the same large selection of ad formats that Clicksor and Google Adsense provide you they do offer the most commonly used ones. In addition they offer inline page links with have some great click through ratios as well as interstitial full page ads which offer an excellent way to monetize all traffic to your site not just traffic that clicks on your ads.
Revenue is typically split 75/25 in your favor. Through a small snippet of HTML placed on your site, they handle serving, scheduling, billing, customer service, and sales. About half of AdBrite's sales are generated from the marketplace and sales team, while the other half are generated from users clicking "Your Ad Here" on your website.
If you're using AdBrite on your website you also have the option to turn off AdBrite's "run-of-network ads" and AdBrite will only display ads that have been approved by you allowing you to prevent competitors ads being shown on your site. If you have no ads running, AdBrite will display nothing but "Your Ad Here" or your alternative ad provider.
2) Bidvertiser:- It offers some intriguing ad formats including what they refer to as free design.Pop-under ads and XML feeds are also supported. Bidvertiser have also recently introduced two knew features that can boost your earnings:
#Conversion Bonus
If your site refers a number of high value leads this can lead to a substantial monthly bonus. In many cases this additional bonus can be higher than traditional CPC earnings.
#Revenue Generating Toolbar
The second new feature offered by Bidvertiser is the customized revenue generating toolbar. The BidVertiser Toolbar allows you to distribute your own customized toolbar to your website visitors and then earn money when your users use the toolbar for searching. The toolbar is fully customizable allowing logos to be changed, links to your home page added, useful tools, direct program links etc.
Bidvertizer pays you either in $100.00 increments by check or $10.00 increments by PayPal. They also do not require you to complete any tax information or provide a social security number.
3) Chitika :- The Leader in Impulse Merchandising
For advertisers and media buyers, Chitika is a proven channel for targeting on-line consumers and qualified buyers. For all publishers, Chitika is an easy-to-use platform for earning daily ad revenue. If you visit a site showing Chitika's ads from a search engine then the Chitika premium ad unit kicks in showing you ads that are specific to your searching - otherwise you can have it show an alternative ad provider, such as adsense, or you can just have it collapse away to show nothing.
Chitika began, not as a stand alone advertising solution but instead as way to compliment existing advertising / publishing programs through the use of additional Ad Units which were altogether different from the standard ad boxes, pop-unders etc that everybody else provided. Instead of displaying these 'industry standard' advert boxes with text and image ads that all look the same Chitika instead provided active boxes that showed targeted products from different manufacturers.
However, Chitika now goes beyond this, also offering what are termed premium ads. Chitika uses it custom "Click Prediction" technology to show select ads when there is a greater chance they will be clicked on. This is obviously a great way to improve your revenue.
Recently added new features from Chitika include:
#List Unit
The Chitika List Unit (CLU) is a powerful extension of the MPU which automatically adjusts its height, ensuring no ugly white-space and thus a cleaner user experience. These can also be referred to as rotating ads.
#Mobile Code
Adverts specifically designed to be shown on mobile content.
Chitika offers payment by PayPal (with a $10 minimum) or via Check (with a $50 minimum).
4) Infolinks:- Infolinks claims to be leading the industry with the most relevant in-text advertising links and the highest revenue share - guaranteed. I am not sure how they 'guarantee' this but having used them for several months I can attest that their payouts are indeed good compared to other In-Text advertizing options.
Additionally Infolinks has just added a new feature called Related Tags. Related tags allow you to increase your clicks and earnings while adding valuable informational tags within your website's content.
#Infolinks' features:
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Quick and easy setup with no changes to your website.
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Ads are tightly integrated with your content - no additional space required.
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Free sign up with no commitments or risk.
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User triggered, less intrusive advertising that won't distract from your site's content.
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Highly relevant In-Text ads for your site visitors with record high conversion rates.
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Related tags.
Infolinks pays you either by bank wire, Automated Clearing House (ACH) ($400 minimum), or by PayPal ($50 minimum). Intriguingly they also offer payment via a prepaid Mastercard that will be refilled with your earnings each month. This is an interesting approach to payment and may be useful for international customers without PayPal or US Dollar bank accounts.
5) Pocket Cents :- Pocket Cents has been built from the ground up as a Click Banner provider. Specializing in automatic focus on local markets. Pocket Cents offers an intriguing alternative to adsense/adwords. While unlikely to replace your entire creative portfolio, Pocket Cents does off an attractive alternative for banner ads. It could also act as a good alternative ad provider for backfill from one of the larger networks.
Pocket Cents' claim is that:
"Location based advertisements generate precisely targeted traffic to your website increasing internet sales and decreasing advertising costs."
It remains to be seen how effective this will ultimately be but the idea, from a publishers perspective is that it gives you a higher click through rate and therefore better earnings from CPC ads. They also offer a flat rate on clicks meaning as a publisher increasing your website revenue simply means optimizing clicks.
6) Kontera:- Kontera works in a similar way to Infolinks. It is extremely easy to use. You simply add a few lines of code to the end of your webpage and within 24 hours additionally links start showing up on your page that serve Kontera Ads. While this service does not provide you with a complete replacement for all your ads, since they do not provide banner creatives etc., it does provide an additional way to increase the revenue your site can generate. The links are context sensitive and relevant so click through ratios can be very high for well designed sites.
#Some of the features offered by Kontera:
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The best payout in the business.
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Premium ads with market-leading CPC.
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Record high CTRs.
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The best relevancy and user experience.
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Works within your text. no extra space required.
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Takes only a minute to set up.
Kontera is nice because it is simply Plug and Play and it provides an additional revenue stream for your website. It does not require any additional space or layout considerations since it integrated directly with your text.
#The value add for the publisher includes:
1) Additional revenue (approximately 10-20% more on average once the entire Audience Program is fully operational)
2) No technical requirements
3) No change to user experience
4) Ability to participate in an exciting and novel growth area in advertising
Kontera provides payment by PayPal with a $50 minimum payout.
7) Clicksor:- Clicksor is one of the current leaders of the small publisher Adsense competition. They have payouts upto a market leading 85% and unlike a number of alternatives the cost per click bid values are high enough that you can earn a decent income.
Clicksor also has a big advantage over a number of the lower ranked alternatives on this site in that their ads are truly context sensitive. The context sensitive nature also saves you the hassle of having to specify keywords for all of your sites and decide in advance what people might be looking for.
Multiple formats available including text, image and animated ads.
The payment schedule with Clicksor is also much better geared to the small site owner. In any pay period in which your earnings exceed $50.00 ($20.00 with PayPal), payments are made either by check or instantly through PayPal ($20.00 minimum for PayPal).
8) Exit Junction :- Exit Junction is relatively new and it offers a unique approach to advertising that is compatible with all the other Ad Networks included Google Adsense. The key to Exit junction is that they focus on showing ads to users as they leave your site rather than as they arrive or as they browse. This approach offers you an additional way to monetize your traffic and also capture ad revenue from those that stumble upon your site from a search engine and then immediately leave.
By adding a small piece of Exit Junction code to the header section of your site users are shown an advert as they hit the back button. The ad is directly targeted to the search term that brought the visitor to your site in the first place. Hence Exit Junction is an ideal way of complimenting your existing ad services and so increasing your sites revenue without having to switch from your current ad provider.
Exit junction also covers all countries. You get paid for all traffic exiting you site regardless of its origin.
They offer fee free payout via Check or PayPal with earnings of as little as $25 on a monthly basis.
9) Dynamic Oxygen :- Dynamic Oxygen are a relative newcomer to the field having really only started at the end of 2010. However, they are growing quickly and offer an excellent alternative to the traditional Adsense route. Dynamic Oxygen enables publishers of all sizes to realize their full revenue potential! One of the nice things being that they are not focused purely on the high end, very high turnover publishers but instead cater to sites of all shapes, sizes and popularity. This also includes most international sites. Unlike many ad providers that only cater for US or European traffic, DynamicOxygen supports and pays out for worldwide traffic making it ideal for non-US based publishers.
#In particular they feature:
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Benefit from targeted ads with High eCPM for your ENTIRE traffic.
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Get paid for all your international traffic.
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Enjoy unique ad formats not found elsewhere, such as Interstitials, Layer Ads, Peeler Ads, Anchor Ads, and more...
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Enjoy timely payments.
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Superb Support
DynamicOxygen provide payment via PayPal, Check or Wire Transfer with $50 minimum payouts. You can sign up for a no obligation, risk free account and give DynamicOxygen a try by following this link.
10) AdBull
:- The final service worth looking at as an alternative to Google Adsense is AdBull. AdBull is relatively easy to sign up for an your account will be active immediately. It will still be reviewed for formal acceptance but this gives you a chance to show the person doing the review what the ads will look like on your site making your chances of being accepted much much higher. This includes CPC, CPM and CTR. Current Click Thru Rates run about 3-5% which puts them on the high side of most services. CPMs run around $1.00 to $1.50 per 1000 page loads allowing you to make a substantial amount of money hosting your site's ads through AdBull. Some of the benefits of AdBull include:
#Adds to existing revenue
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No delayed page loads - we are the last item to load
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Ads are relevant to your site's content
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Ad only appears once every 12 hours, per unique visitor
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Patented "Cursor Ad Unit"
One of the most interesting features of AdBull is their patented cursor ad unit which appears to be unique on the web at present.
